We recently got to visit Casa Fuerte de Adeje, located in the historic town of Adeje. This listed cultural monument offers visitors the opportunity to discover the island’s history through guided experiences, interactive activities, and cultural events. More than just a historical site, Casa Fuerte demonstrates how cultural heritage preservation can contribute to sustainable tourism in Tenerife by protecting local identity and creating educational experiences for visitors.
What made our visit particularly memorable was being guided by Rita, whose family heritage is closely connected to the site. Hearing personal stories alongside historical context brought the monument to life and created a deeper emotional connection to the place. Walking through the old walls, you could truly feel the history of Adeje from its agricultural past, including the former tomato packaging factory that once provided many local jobs, to its present role as a cultural and community space.
Sustainable Practices In Action
Casa Fuerte shows that sustainable tourism in Tenerife is not only about experiences in nature but also includes protecting cultural heritage and supporting local communities. Responsible travel in the Canary Islands means understanding the stories behind the places we visit.
- SDG 11 – Sustainable Cities and Communities:
Preservation of one of Tenerife’s oldest monuments protects cultural heritage and maintains local identity for future generations. - SDG 4 – Quality Education:
Educational tours, theatre experiences, and the historical escape room help visitors learn about local history in an engaging way. - SDG 12 – Responsible Consumption and Production:
The café promotes traditional local products and recipes, supporting regional food culture and producers.
Supporting cultural sites like Casa Fuerte contributes to a more balanced tourism model that values education, preservation, and community wellbeing alongside visitor experiences.
Q&A: Planning A Visit
Where is Casa Fuerte located?
Casa Fuerte is located in Adeje in the south of Tenerife, easily accessible from major tourist areas in the region.
How long should you plan for the visit?
Around 1–2 hours depending on whether you join a guided tour, self-guided visit, or additional activities like the escape room and the Cafe.
What should you bring?
- Comfortable clothing
- Suitable footwear for walking
- Camera if you enjoy cultural photography
- Water
Is this activity suitable for families?
Yes. The interactive elements such as the escape room and storytelling experiences make it suitable for families with children.
Exploring Cultural Heritage
Visiting Casa Fuerte reminded us that sustainable tourism is also about preserving stories, traditions, and cultural identity. Experiences like this help connect travellers with the deeper history of Tenerife and that connection is what makes travel truly meaningful.
Canary Green’s tips to enjoying sustainable tourism in Canary Islands
Visiting Canary Islands on holiday doesn’t give you free rein to leave your values and principles at home. We encourage travellers to seek out sustainable options and keep up with environmental practices while travelling. Our top tips for a relaxed and wholesome stay include:
- Consider green transport options. Are you able to take a ferry to the island instead of flying? While you are here is a car necessary? Investigate public transport links or choose green options such as electric cars, green-hydrogen cars or e-bikes.
- Choose destinations that value sustainability and choose green alternatives such as solar power, recycling and energy-efficient architecture. This extends to places that value workers’ rights and the impact on the local community.
- Bring your own water bottle with you and refill it instead of buying single-use plastic bottles.
- Make use of the recycling when out and about and don’t just throw your rubbish in the nearest bin.
- Take advantage of local knowledge and immerse yourself in the culture through campaigns such as #Ilovecanarias and #meatfreemondaycanarias.
- Most of all, have fun and enjoy your time in the Canary Islands.
Thank you
Thank you to everyone involved in this Canary Green project where our aim is to help promote sustainable tourism in the Canary Islands.
Do you want us to find you more sustainable choices? Please support us and donate today!
- John Beckley; Founder of Canary Green non profit
- Canary Green non profit:
- Media communication & partnerships coordination: Aurora Bus
- Marine & coastal project manager: Daphne Geißen
- Media communication & partnerships coordination: Catarina Tuerlings Pires
AI consultant: Sebastian Betz
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