Iratxe started her sustainability journey 6 years ago, she changed her lifestyle 360 degrees and started creating content about sustainability and lifestyle. By that time, she was working full time as a dentist but she knew that she wanted to change professions and become a photographer and content creator.

In 2021 she followed a photography degree in the Netherlands and started studying interior and lifestyle photography and content creation. Now she works and lives in the canary islands photographing beautiful interiors and touristic places.