During our time exploring Tenerife, we visited ORI Surf, located in the south of the island around El Médano — one of the best spots for surfing in Tenerife. Specialising in mindful and small-scale surf experiences, ORI Surf offers more than just lessons — it creates a deeper connection between people, the ocean, and nature.
We joined a surf session under the warm Tenerife sun, starting with a relaxed introduction on the beach before heading into the water. What stood out most was the calm and encouraging atmosphere — no pressure, just enjoying the process. One of the most memorable moments was catching a wave for the first time while feeling fully present in the ocean, surrounded by natural beauty.
Sustainable Practices Observed
- Small group sizes to reduce environmental impact and improve learning quality (SDG 12: Responsible Consumption & Production)
- Encouraging respect for the ocean and natural surroundings (SDG 13: Climate Action)
- Promoting ocean awareness and mindful interaction with marine ecosystems (SDG 14: Life Below Water)
- Supporting local surf culture and community-based experiences (SDG 11: Sustainable Communities)
ORI Surf reflects the values of sustainable tourism in Tenerife by focusing on quality over quantity and encouraging responsible travel in the Canary Islands. Experiences like this highlight how eco-friendly activities in Tenerife can be both enjoyable and impactful.
By choosing mindful surf experiences, visitors contribute to a tourism model that respects both nature and local communities — something Canary Green actively promotes.
Q&A: Planning A Visit
Where is ORI Surf located?
ORI Surf operates in the south of Tenerife, mainly around El Médano, a key destination for sustainable surfing in Tenerife.
How long should you plan for the visit?
Around 2 to 3 hours for a full surf session.
What should you bring?
- Comfortable swimwear
- Towel
- Sunscreen
- Water
- Comfortable clothes
- Positive energy
Is this activity suitable for families?
Yes, it is suitable for beginners and can be enjoyed by families, couples, and small groups.
Closing Reflection
Experiences like this show that Tenerife is more than just a beach destination — it is a place where you can reconnect with nature, challenge yourself, and become more aware of your impact. Surfing with ORI Surf is not just about catching waves, but about finding balance between adventure and sustainability.
Canary Green’s tips to enjoying sustainable tourism in Canary Islands
Visiting Canary Islands on holiday doesn’t give you free rein to leave your values and principles at home. We encourage travellers to seek out sustainable options and keep up with environmental practices while travelling. Our top tips for a relaxed and wholesome stay include:
- Consider green transport options. Are you able to take a ferry to the island instead of flying? While you are here is a car necessary? Investigate public transport links or choose green options such as electric cars, green-hydrogen cars or e-bikes.
- Choose destinations that value sustainability and choose green alternatives such as solar power, recycling and energy-efficient architecture. This extends to places that value workers’ rights and the impact on the local community.
- Bring your own water bottle with you and refill it instead of buying single-use plastic bottles.
- Make use of the recycling when out and about and don’t just throw your rubbish in the nearest bin.
- Take advantage of local knowledge and immerse yourself in the culture through campaigns such as #Ilovecanarias and #meatfreemondaycanarias.
- Most of all, have fun and enjoy your time in the Canary Islands.
Thank you
Thank you to everyone involved in this Canary Green project where our aim is to help promote sustainable tourism in the Canary Islands.
Do you want us to find you more sustainable choices? Please support us and donate today!
- John Beckley; Founder of Canary Green non profit
- Canary Green non profit:
- Media communication & partnerships coordination: Aurora Bus
- Marine & coastal project manager: Daphne Geißen
- AI consultant: Sebastian Betz
- Media communication & partnerships coordination: Catarina Tuerlings Pires
Sustainable Development Associate: Claudia Scharff
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